- Bridesmaids (could be seen as RomCom or even straight out comedy, but the friendship between two females makes too cheesy for either of the two) - DISTRIBUTOR: UNIVERSAL STUDIOS
- The Proposal - DISTRIBUTOR: TOUCHSTONE PICTURES
- P.s I Love You - DISTRIBUTOR: WARNER BROTHERS
When watching the trailers for these 3 films we see they are distributed by three of the main production companies in the world. They are household names. This is because they are mainstream companies responsible for the biggest films and franchises. For example Warner Brothers are responsible for the distribution of Harry Potter, the biggest movie franchise ever.
A mainstream film is one that has its entire focus on a particular genre and is emphasised as blockbuster. They tend to act as an escape to everyday (Uses and Gratifications theory). From this I can already say that a company such as the ones above and others such as Columbia Pictures and Paramount pictures would be good to distribute my media product. They will be able to mass advertise my film openings on tv advertising and with Warner Brothers being apart of TimeWarner, they will have amazing connections to advertise in the plethora of magazines that they distribute across the world. Magazines such as InStyle and People, that Time inc. distribute, bring in consumers who are style conscious - just like Ruby- and into promoting individual style. This use of synergy allows for a collection of media products to promote a film building on the idea of mainstream again to truly seek out and make a blockbuster or 'big film'.
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